Purina Named the Most Trusted Brand in Cat Food, Cat Litter and Dog Food
Thank you to Canadians for naming us the 2017 Most Trusted Brand in Cat Food, Cat Litter and Dog Food!
Leading market research firm BrandSpark International announced the 2017 winners of the BrandSpark Most Trusted Awards for consumer packaged goods (CPG) brands on May 11, 2017. The results were tabulated from the annual BrandSpark Canadian Shopper Study where more than 20,000 consumers determined Canada's most trusted Food & Beverage, Health & Beauty, Household & Pets and Kids & Babies brands.
"We live in a time where decades of brand trust can instantly be destroyed in 140 characters or less. Consumer trust is critical for brand survival," said Robert Levy, President and CEO of BrandSpark International.