Purina Elevates the Importance of Pet Nutrition Among Veterinarians with Launch of Purina Institute
ST LOUIS, Missouri, September 17, 2018 –
Purina announced the launch of the new Purina Institute, the global voice of Purina’s science representing its more than 500 scientists, veterinarians, and pet care experts who are on a mission to advance nutritional science to help pets live longer, healthier lives. By working together with the veterinary community, the Purina Institute seeks to elevate the topic of pet nutrition with veterinarians to drive conversations with pet owners about the important role that scientifically-based nutrition plays in the overall health of their pets.
Toronto, ON, May 14, 2018 – Animals have the power to continuously amaze us, particularly when it comes to their unique means of communication with humans through various signals and behaviours. Animals are often capable of understanding us and incredibly, many can instinctually alert their humans to impending danger. Time and time again, this proves their deep intelligence, loyalty and connection to those they love. Today, the team at Purina is pleased to mark the 50th anniversary of its renowned Purina Animal Hall of Fame program by inducting four new heroic hounds who have exemplified these extraordinary qualities. Each of these remarkable dogs has an astonishing story from the day they saved a life.
Purina Named the Most Trusted Brand in Cat Food, Cat Litter and Dog Food
Thank you to Canadians for naming us the 2017 Most Trusted Brand in Cat Food, Cat Litter and Dog Food!
Leading market research firm BrandSpark International announced the 2017 winners of the BrandSpark Most Trusted Awards for consumer packaged goods (CPG) brands on May 11, 2017. The results were tabulated from the annual BrandSpark Canadian Shopper Study where more than 20,000 consumers determined Canada's most trusted Food & Beverage, Health & Beauty, Household & Pets and Kids & Babies brands.
"We live in a time where decades of brand trust can instantly be destroyed in 140 characters or less. Consumer trust is critical for brand survival," said Robert Levy, President and CEO of BrandSpark International.
Purina Canada teams up with CAMH to support mental health healing through animal-assisted therapy
Mississauga, ON, November 16, 2017 – Nestlé Purina PetCare Canada (Purina) announced today it will be sponsoring the Centre for Addiction and Mental Health (CAMH)’s Pet Therapy Program. Purina will match consumer donations up to a total of $10,000 through CAMH’s Gifts of Light program, as well as sponsor a $30,000 grant to study the health impact of the bond between humans and animals, and promote animal-assisted therapy.
The PawsWay Event Centre will be permanently closing on Sept. 5, 2017.
Toronto, ON, May 8, 2017 – Nestlé Purina PetCare Canada today announced that our PawsWay Event Centre will permanently close on Sept. 5, 2017. This was a difficult decision reached after much consideration and a comprehensive assessment of the centre and our business goals in today’s shifting consumer landscape. As part of our continuous improvement efforts, we believe now is the time to implement new ways of efficiently sharing our passion and expertise with a broader audience across Canada. PawsWay will remain open to the public through Sept. 4.
Catherine O'Brien, Nestlé Canada, Catherine.OBrien@ca.nestle.com,
2017 National Pet Day with Purina ONE Score
April 11, 2017 – Purina ONE unveiled a new scoring system that enables pet owners to measure and better understand their dog's overall health from the comfort of their homes. Designed to help complement veterinary appointments, Purina’s ONE Score empowers dog owners with a new tool to monitor their dog's health with ease and convenience.
March 23, 2017 – Purina Puppy Chow® celebrated National Puppy Day by surprising five lucky Torontonians with “Random Acts of Puppy,” and with a national Snapchat filter.
Leading up to the day, Torontonians nominated friends and family on Purina’s Facebook and Instagram on why they deserved a puppy visit. Purina surprised five finalists with visits from Portuguese Water Dog Puppies on National Puppy Day. Canadians also celebrated the day on Snapchat by turning themselves into furry friends using the National Puppy Day Snapchat filter.
Toronto, ON, May 30, 2017 – Pets have long been considered our most trusted companions and it’s easy to see why. They make our lives feel bigger, better and frequently seem to understand us more than we understand ourselves. This unique intuitive connection between humans and pets is often best exemplified by the heroic animal stories that continue to amaze the world. Today, Purina is thrilled to announce three new canine heroes who have been inducted into the Purina Animal Hall of Fame, each of whom has a remarkable tale about the day they saved their owners’ lives.
ST. LOUIS, Missouri, June 20, 2017 –Research has found that employees who bring their pets to work tend to have lower stress levels by the end of the day, and that their pet can help reduce blood pressure, decrease loneliness, help lower cholesterol levels and encourage physical activity. In celebration of National Take Your Dog to Work Day on June 23, Purina today launched the first Pets at Work Report, examining pet owners and their attitudes around having pets in the workplace, and the benefits it brings to employers and employees.
Nestle Purina in the Americas – Creating Shared Value Report 2016
Every day at Nestlé Purina we touch the lives of many - from the farmers who grow our ingredients, to the consumers, pets, professionals who love and take care of pets, our associates and the communities where we operate. Creating Shared Value is how we deliver a long-term positive impact for shareholders and society, through everything that we do as a company.
In its second year, the Nestlé Purina Doghouse Build and Design Challenge brought together ten teams of students from the University of Guelph’s Ontario Veterinary College (OVC) to assemble and custom design their dog houses destined to benefit Kettle and Stony Point First Nation, near Sarnia.
For more, visit: http://bulletin.ovc.uoguelph.ca/post/151678260960/custom-doghouse-challenge-brings-out-creative
Press Release - Zero Waste to Landfill
April 14, 2016 – Nestlé Purina today announced that five of its factories in North America – spanning dog food, cat food and litter – have achieved zero waste to landfill status. This important milestone marks Purina’s first zero waste facilities in North America and supports Nestlé’s global commitment to be landfill-free by 2020.
Dismissal of Beneful Class Action Lawsuit Against Nestlé Canada Inc.
June 24, 2016 – The Ontario Superior Court of Justice in Toronto dismissed a Canadian class action lawsuit involving Beneful after the plaintiff’s lawyers determined they would be unable to prove their allegations. The plaintiff’s lawyers provided no evidence to back up their claims.
A Purina spokesperson said “We’re pleased with this outcome, which reinforces what we’ve said all along – Beneful is a high quality, nutritious dog food that millions of dogs enjoy every year. There are no health or safety issues with Beneful.”
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