Our experts have been studying aging and the effect of nutrition since 2003.
This research led to the remarkable discovery that nutrition can indeed make a difference.
Explore the science and discover the breakthrough nutrition
behind Purina Pro Plan Bright Mind Adult 7+ formulas.
Nourish your dog's mind and help him think more like he did when he was younger with Purina Pro Plan BRIGHT MIND Adult 7+ Chicken & Rice Formula dry dog food.
Care for your large breed dog's nutritional needs through his mature years with Purina Pro Plan BRIGHT MIND Adult 7+ Large Breed Formula dry dog food.
Tend to your small breed dog's changing nutritional needs with Purina Pro Plan BRIGHT MIND Adult 7+ Small Breed Chicken & Rice Formula dry dog food.
Maybe your dog is interacting with you less. Or has lower engagement in daily activities. These are just some of the signs your dog may be aging. And like you, we’ve wondered why?
For the more than a decade we’ve studied aging in pets and asked, “what if nutrition could positively impact a dog’s cognitive health?” And we made a remarkable discovery: it can.
There is a reason your dog may be experiencing these age-related changes. Around age 7, the glucose metabolism in a dog’s brain begins to change – affecting things like memory, learning or decision making.
We discovered that enhanced botanical oils can be used as an additional energy source for a dog’s brain, helping him think more like he did when he was younger.
Lady used to be the queen of playing soccer. As she got older, though, things changed. But after 30 days of eating Bright Mind Adult 7+, Lady was interested in learning new things and excited to play soccer again.
"The difference has been incredible."
-Ray, owner of Lady
Cognitive health is important to dogs of all ages, so we kept digging. And we made another exciting discovery: a blend of key nutrients can support the cognitive health in adult dogs.
Our experts are continuing to study the connection between the brain and nutrition and the next big breakthrough could just be a discovery away. We’re excited to see how this cutting-edge research might be able to change the lives of dogs and their owners.
Our breakthrough Bright Mind nutrition is available in a variety of formulas. Scroll down the page to learn more.
From less interaction with you, to less interest in daily activities, there are many signs your dog may be aging. But what if your older dog didn’t have to act his age?
Our experts have been studying aging and the effect of nutrition since 2003. This research led to the remarkable discovery that nutrition can indeed make a difference.
Around age 7, the glucose metabolism in a dog's brain begins to change, which can affect memory, learning, awareness or decision-making.
Purina discovered enhanced botanical oils can be used as an additional energy source for the brain in dogs age 7+.
When added to the daily diet of dogs 7 and older, the enhanced botanical oils promoted memory, attention and trainability.
A proprietary blend of brain-supporting nutrients for cognitive health.
*available in dry formulas only
An essential amino acid.
From fish oil.
Including vitamins E & C.
Including folic acid and pyridoxine (B6).
When fed daily, will support a dog's cognitive health.
Hosted by canine cognition expert, Dr. Brian Hare, takes a peek into the inner workings of a dog’s brain through the lens of human cognition.
"We've noticed a huge difference... she's
more alert and back to her old self."
-Mike S.
Try Pro Plan® today and Save $5 on your purchase of any dry formula.
