Purina® Beneful® Playful Life® with Real Beef Dog Food

Purina® Beneful® Playful Life® with Real Beef Dog Food

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***Product discontinued as of July 2018***

Good food starts with good ingredients. That's what you'll find at the heart of our Playful Life® recipe. Real beef (which is now the #1 ingredient), whole grains, and accents of fruits and vegetables are blended to perfection. The result is a mix of tender and crunchy bites that give your playful adult dog 100% nutrition, a taste he'll love, plus the high-quality protein that his active muscles need. So fill his bowl with a daily dose of good.

  1. Real Beef As The #1 Ingredient
  2. Accents Of Real Blueberries And Spinach
  3. High-Quality Protein To Help Maintain Strong Muscles
  4. 23 Essential Vitamins And Minerals
  5. 100% Complete And Balanced Nutrition


Beef, Whole Grain Corn, Barley, Chicken By-Product Meal, Corn Gluten Meal, Whole Grain Wheat, Rice, Soybean Meal, Beef Tallow Preserved with Mixed-Tocopherols, Poultry By-Product Meal, Glycerin, Egg Product, Egg and Chicken Flavour, Calcium Carbonate, Salt, Mono and Dicalcium Phosphate, Oat Meal, Poultry and Pork Digest, Blueberries, Dried Tomatoes, Dried Spinach, Potassium Chloride, Minerals [Zinc Sulphate, Ferrous Sulphate, Manganese Sulphate, Copper Sulphate, Calcium Iodate, Sodium Selenite], Vitamins [Vitamin E Supplement, Niacin, Vitamin A Supplement, Calcium Pantothenate, Pyridoxine Hydrochloride (Vitamin B-6), Vitamin B-12 Supplement, Thiamine Mononitrate (Vitamin B-1), Vitamin D-3 Supplement, Riboflavin Supplement (Vitamin B-2) Menadione Sodium Bisulfite (Vitamin K), Folic acid, Biotin], Choline Chloride, L-Lysine Monohydrochloride, Red 40, Yellow 5, Blue 2, Garlic Oil. I-4086-C.


Beneful Playful Life is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for maintenance of adult dogs.

Guaranteed Analysis
Crude Protein (Min) 27.5%
Crude Fat (Min) 12.0%
Crude Fibre (Max) 4.0%
Moisture (Max) 14.0%
Linoleic Acid (Min) 1.5%
Calcium (Ca) (Min) 1.0%
Selenium (Se) (Min) 0.2 mg/kg
Vitamin A (Min) 10,000 IU/kg
Vitamin E (Min) 100 IU/kg
Purina® Beneful® Playful Life® with Real Beef Dog Food is rated 4.6 out of 5 by 33.
Rated 5 out of 5 by from Yum Yum Beneful! My girl Ella is very fussy. I was buying all the higher priced foods but she was hardly eating anything and we were very concerned as she is a small, thin chihuahua. When we visited our neighbor she literally inhaled the food she had set out for her own pet which was Beneful. Everyone has told me horror stories about foods, and they still try to tell me I could do better than Beneful, but Ella knows what she likes and this food is her favorite! I am very comfortable with Beneful products and I will continue feeding my precious little Ella Beneful!
Date published: 2016-05-15
Rated 3 out of 5 by from Interesting I bought this product 2 weeks ago instead of my usual beneful puppy food. As I add dry dog food to cooked chicken or beef I didn't think the pups would notice any difference. But they did. Slightly larger consistency was less appealing to them. With our usual puppy variety they leave nothing behind but with the " playful " version there r leftovers. Sadly this product will do in a pinch for my pups but I'd rather serve them there favorite beneful puppy
Date published: 2016-06-25
Rated 3 out of 5 by from Good food, but pricey We bought a small bag of Beneful fFrom the ingedientor our 6 year old dog when we ran out of his regular brand. He liked it, but didn't seem overly excited by it. From the ingredient list, it seems consistent with other brands in its niche. However it is at the top end in terms of price per serving.
Date published: 2016-08-26
Rated 5 out of 5 by from Playful Life my friend accidently bought this for me last month instead of my usual brand. At first I was Upset. I dont like changing my dog foods. However after trying it i'm glad it happened. I absolutely love the difference it made in my dogs.They seem happier, healthier and they love it too.
Date published: 2016-05-16
Rated 5 out of 5 by from Sandy's favourite! My 14 year old Jack Russell has become extremely picky over the last little while, and will only eat this dry dog food! We've tried Cesar and Iams and other pedigree ones and she will just sniff it, and walk away, she always will eat beneful though! I highly recommend this product!
Date published: 2016-05-13
Rated 5 out of 5 by from Can't even empty the bag before they start eating I was buying a high end pricy food and my one dog just stopped eating. Switched to this so that he had the higher protein as he is all muscle and never stops (even when he sleeps he is still running) and he eats the right amount every day no problem.
Date published: 2016-06-30
Rated 5 out of 5 by from Dogs love it! I always have used Purina. I bought Beneful for my two dogs and they love the taste and are always lively and energetic. They get great health pass from their doctor and I know it's the food they eat along with regular exercise.
Date published: 2016-05-13
Rated 5 out of 5 by from FINALLY! My dog, Buddha loves Beneful Dog Food. It is the only food he will consistently eat- I have tried many others. He loves all the flavours and is very protective of his bowl when there is Beneful in it!!
Date published: 2016-07-06
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Feeding Tip
When switching your dog to Beneful Playful Life dog food, please allow 7-10 days for the transition. Gradually add more Beneful Playful Life and less of the previous food to your dog’s dish each day until the changeover is complete. This gradual transition will help avoid dietary upsets. Provide adequate fresh water in a clean container daily. For your pet’s health, see your veterinarian regularly. Feeding Adult Dogs
Most adult dogs can be fed once daily. However, when high activity or other factors create a higher feed intake, twice-a-day feeding is recommended. Dogs should be maintained in ideal body condition and not be allowed to become overweight. The food intake required to maintain ideal body condition will vary, depending on age, activity and environment. Consequently, the amount of food required for each dog will vary and should be adjusted accordingly. Store in a cool, dry place.

3571 kcal/kg
348 kcal/cup