Our Nutrition Philosophy

What does nutrition mean to Purina, and what are the values we hold ourselves to in every product we make? It’s Simple. 6 beliefs. Countless discoveries.
  1. We Don’t Meet Standards, We Surpass Them
Our QA Practices
  1. Quality is in the Details
Our Ingredients
  1. Delicious & Digestible
Quality You Want, Taste He Loves
  1. We Do Our Homework
Discover Our Research Center
  1. Put Trends to the Test
Learn the Truth Behind the Trends
  1. All Pets Deserve Access to Complete Nutrition
Find Out How We Support Shelters Our Nutrition Philosophy We’re pet lovers ourselves, and we believe all pets deserve nutrition that goes beyond industry standards. From advancing the way kibble is made to employing over 400 scientists and nutritionists today, we work continually to push pet nutrition forward for dogs everywhere. We believe pets and people are better together, and it’s this belief that has driven us to push pet nutrition forward for over 80 years. It’s what inspires our team of over 400 scientists, including pet nutrition experts to develop industry-leading pet foods, and to make those products accessible for more pets everywhere. We’ve seen firsthand how proper feeding can help extend a dog’s healthy years. That’s why we’re on a mission to raise the standards for pet nutrition over the next 80 years. The first step? Helping pet owners know just what that involves.